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Our Practitioners and Associates

arrow.gif (202 bytes) Phil Allen

arrow.gif (202 bytes) Eric Balinski

arrow.gif (202 bytes) Dr. Roger Best
arrow.gif (202 bytes) Mike Crosswell

arrow.gif (202 bytes)  Arie de Boer

arrow.gif (202 bytes) J. Nicholas de Bonis
arrow.gif (202 bytes) Dr. Manfred Wirth

arrow.gif (202 bytes)  Paul Hague

arrow.gif (202 bytes) Michael Halliday
arrow.gif (202 bytes) Niki Heimann

arrow.gif (202 bytes) Bernard Robert Kaminker

arrow.gif (202 bytes) Terry Kendrick
arrow.gif (202 bytes) Carol Ann Morgan

arrow.gif (202 bytes) Gregg Young

arrow.gif (202 bytes)B ob Thorley
arrow.gif (202 bytes) James R.N. Thorne 

 arrow.gif (202 bytes) Omar Shamma

.arrow.gif (202 bytes)Morten Hansen

 

Arie De Boer

    Arie De Boer

       

Phone:   +31 33 475 3219

       Marketing & Management      Consultancy Services BV

Fax:        +31 33 475 3219

        Sint Andriesstraat 59

E-mail:    deboerah@marketability.org

        3811 HT Amersfoort

        The Netherlands

Biography

Ø After qualifying in Mechanical Engineering Arie worked for International Shipping Company, based in Hong Kong, in various capacities during nine years, which were mainly spend in the Far East and South Africa.

ØIn October 1968 he joined BP Oil in Amsterdam, over the years holding various management positions in Supply, Trading, Sales and Marketing.

ØArie was appointed Business Manager Oil, and Deputy General Manager for the Netherlands, in May 1984, responsible for all oil activities, and represented BP in various institutions and with government.

ØIn January 1989 he was appointed to Marketing Director and Deputy General Manager for BP in Turkey.

ØIn October 1991 Arie moved to BP’s European Head office in Brussels to manage and  develop  the European Automotive and Commercial Lubricants Business in 12 countries. Additionally, he took on the management of a major project to improve the professional implementation of sales and marketing processes across all the Commercial Businesses of the Company in Europe. 

ØSince 1996, Arie operates his own independent marketing consultancy, Marketing and Management Consultancy Services, working both independently and with others, including Cranfield Management Centre and the Marketing Process Company in Europe, the Far East and the USA.

ØThese projects are in the field of Strategic Marketing Planning, Customer Management and Customer Service Benchmarking for both national and international companies.